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Jaguar Land Rover, Nissan hit the brake on shipments to U.S. over tariffs

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Jaguar Land Rover, Nissan hit the brake on shipments to U.S. over tariffs

Due to President Donald Trump’s 25% tariff on imported cars, Jaguar Land Rover (JLR) has decided to pause shipments of its UK-made cars to the United States for the month of April. The company is taking short-term actions to address the new trading terms and develop mid- to longer-term plans.

JLR emphasized the significance of the U.S. market for its brands, with nearly a quarter of its global sales coming from there, particularly driven by popular models like the Range Rover Sports, Defenders, and Jaguar F-PACE.

The implementation of the tariff on April 3 has had ripple effects throughout the global auto industry, with analysts predicting that other car manufacturers will also adjust their exports to the U.S.

Nissan, the largest Japanese vehicle exporter to the U.S., announced on April 3 that it will stop accepting new orders for two Mexican-built Infiniti SUVs, the QX50 and QX55. Meanwhile, Toyota, Honda, and Hyundai have stated that they will not be raising prices in the immediate future following the tariffs, while Kia and Mazda have not made similar commitments.

In response to the situation, Stellantis and Ford have introduced employee-discounted pricing for select models, with Ford extending the discounts to Mexican-made models like the Mustang Mach-E and Maverick.

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