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Glow Recipe’s co-founder Christine Chang on skincare that sparks joy – National

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Glow Recipe’s co-founder Christine Chang on skincare that sparks joy - National

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“We’re like Legally Blonde,” muses Glow Recipe co-founder Christine Chang. “If you can wear the feather boa and study at Harvard Law, your products don’t have to look serious to be serious.” It’s this unique philosophy that has propelled Glow Recipe to global fame, blending playful packaging with clinically effective formulas—transforming monotonous skincare routines into celebrations of self-care.

From cult-favourites like Watermelon Glow Niacinamide Dew Drops to new launches like Cloudberry Bright Cream Moisturizer, the brand continues to demonstrate that skincare is more than a regimen, but a practice rooted in joy. “We grew up with skincare being this amazing sensorial ritual—it was the best part of our day,” Chang recalls of her upbringing in South Korea.

Memories of her grandmother soothing heat rashes with watermelon rind and her mother embracing natural skin remedies laid the foundation for a brand dedicated to accessible skincare that feels more like a trip to the farmers’ market than a shopping spree at Sephora. “We thought: How can we make skincare less overwhelming and something you look forward to every day?

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